8 Best Things to do in Cognac, France (besides drinking!)

The charming town of Cognac, France has more to do than just drinking Cognac. Which a historic castle and old town, get the locals' insights on the top things to do.
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A charming town in the Charente area of southwest France, Cognac has everything going for it. Located about 1.5 hours away from Bordeaux, the city has its own beautiful architecture, wide-open boulevards, a historical château. And have I mentioned the cognac?

Served as a digestif, cognac is a type of brandy. Similar to a bottle of champagne that can only come from the Champagne region, the liquor of the same name can only come from the Cognac area. The locals are rightly proud of their viticultural heritage, and you will see several small producers and distilleries around the city.

The town dates back to the days of the Roman empire. The area was producing wines, even at that early date. However, the wine traveled badly during export, and became known as brandewijn by Dutch, i.e. “burnt wine”. It may have tasted strong but burnt wine, aka brandy, became quite popular, increasing the town’s economic power.

The town also grew substantially in the Middle Ages because it was on a pilgrim route for those walking towards the Saint-Jacques-de-Compostelle sanctuary in Spain (with scallops shells around their neck.)

After a major crop disaster wiped out the vines in 1870, the distilleries in the area took stock. They revised their distillation process, and with that created a new wine appellation: the Cognac AOC. No longer would they be selling ordinary brandy, but a refined liquor that was unique to this region in France.

1. Visit Château Royal de Cognac

Château Royal de Cognac
Château Royal

During the Middle Ages, the town had become so important, the pregnant Queen of France, Louise de Savoie, gave birth there to one of France’s most famous kings, François I (of Château de Fontainebleau fame.)

And it was at Château Royal de Cognac along the Charente river that François I was born. (The castle is also sometimes called Château de Valois or Château François in guidebooks, as François I was the Duke of Valois.)

The château today, however, is more than just a historical castle. It is also a working distillery. The castle fell into ruins in the 17th and 18th centuries and was purchased by a local distiller named Baron Otard in 1795 as a base for his distillery. Baron Otard would go on to produce some fine bottles of cognac, and use his fortune to restore the castle.

These days when you visit, you can take a guided tour of the historical château, visit the distilleries, and finish it off with a dégustation (tasting).

Bridge passage connecting two buildings overhead

2. Walk around town

Across the Chateau, on the other side of the river Charente is the town’s medieval quarter Vieux Cognac which runs from the Eglise Saint-Léger church to Tour Saint-Jacques. Filled with cobblestone streets and historical buildings, you will see many tiny carvings of gargoyles and salamanders, the emblem of  King François I.

Jardin Public de Cognac
Jardin Public

3. Relax in Jardin Public

Near the Château Royal is a sprawlingly beautiful park called the Jardin Public. With fountains, wooded areas, ducks of all kinds, it is a lovely relaxing place to sit and watch the locals.

Plage du Bureau in St-Palais-sur-Mer, near Cognac
Plage du Bureau in St-Palais-sur-Mer.

4. Go to the beach

About 1 hour away from the city is the Atlantic Ocean. Some of the most beautiful beaches in France are here, around the town of Royan. The waves in this area are excellent for swimming, surfing, and windsurfing.

There are several beaches, but if I had to pick, I would suggest Plage du Bureau in St-Palais-sur-Mer.

Cathédrale Saint-Pierre de Saintes  in the nearby town of Saintes

5. Take a day trip to Saintes

Follow the Charente river about 35 minutes away, where the historic town of Saintes is located. This enticing little town also dates back to the days of the Roman empire, with a Gallo-Roman amphitheatre that you can visit.

Go on a boat cruise, in one of Saintes’ special Gabare boats, as well as visit the Cathédrale Saint-Pierre de Saintes for a lovely day out.

Pineau de Charentes

6. Taste a Pineau de Charentes

Along with the digestif, the area is also famous for an apéritif called Pineau de Charente. It is a fortified wine made from unfermented grape juice and cognac, that can be flavored with pears or pine added to it.

Legend has it that a winemaker in the late 1500s accidentally created it by adding grapes to what he thought was an empty barrel, but actually contained cognac. He left it to ferment and a few years later, found that it had turned into what is today Pineau des Charentes.

Baguette vending machine in France

7. Explore the countryside of Charente

The countryside of Charente is dotted with vineyards and small towns, so don’t hesitate to explore around. You might just come across something fabulous, like this baguette vending machine with fresh baguettes! Nearby Pons is quite lovely, as is Meschers-sur-Gironde.

8. Bordeaux Wine region

And if you want to try the crème de la crème of Bordeaux wines, head out to the châteaux of the Pauillac and Saint Emilion regions which are just 2 hours away.

With Bordeaux being one of the biggest wine regions in France, the wine route here is one of the most visited attractions in the south west of France. It comprises of five different wine trails around the city of Bordeaux, with the most popular one being the Médoc wine tour.

Map of Region - Bordeaux Wines
Map of Bordeaux Wine Region in France

Its unofficial name is the “Route des chateaux”, because these days the châteaux have mostly been converted into luxury wine houses with sprawling vineyards that are open to visitors. Tourists are welcomed for tastings and to purchase their own souvenirs to take back home. You can see Bordeaux wine-tasting tour options here.

Inside the Church at Saintes near Cognac
Inside the Church Abbey

Frequently Asked Questions

How to get to Cognac, France?

It is relatively easy to get to the city by train. The high-speed TGV train will take you from Paris to Angoulême, from where you can catch a local TER train to Cognac.

The closest airports are in Pons and Angoulême.

How many days should you spend?

I would recommend spending at least 2 nights, especially if you plan to go to the beach. You can base yourself in Cognac and explore the region.

Where should you stay?

The area around the Château is more quiet and elegant, while the area around the Vieux Cognac is bit livelier.

Near the Château:
€€€ – Hôtel Quai des Pontis

Near Vieux Cognac:
€€€€ – Hôtel François Premier Cognac Centre


So are you ready to add cognac-tasting to your France Bucket List? Comment below and let me know.

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8 Best Things to do in Cognac, France (besides drinking!)

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